Tuesday, August 23, 2011

Stay classy, Kellogg!

In face-palm news for the day:

The Maya Archaeology Initiative, a nonprofit that supports education for Guatemalan children, is challenging a claim by Kellogg’s, the maker of Froot Loops and other sugary breakfast products, that its use of a toucan image infringes on the cereal giant’s Toucan Sam character.

I think this one doesn't even need any extra snark. I really hope Kellogg gets shot down on this, and that the Maya Archaeology Initiative gets a major boost in publicity as a result! 

1 comment:

Anonymous said...

This is my favorite part:

"The company has a history of unsuccessful challenges to others’ use of toucans, claiming to hold a trademark on all images of the Central American bird."

Umm... What's next, suing the toucans?